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(en) www.subvertise.org launched today!

From Bill Posters <subvertise@videonetwork.org>
Date Sun, 20 Feb 2000 03:21:04 -0500


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      A - I N F O S  N E W S  S E R V I C E
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Subvertise.org, a radical arts gallery on the internet,
is launched on Sunday 20th February 2000.

Created by a global network of artists and campaigners, it exists to
document, develop and promote the artform of the post-corporate
millennium - subvertising.

Subvertise.org displays hundreds of images, photos, banners, billboards
covering a spectrum of issues including transport, war, climate-change,
racism, genetix, corporations, sexuality and globalisation. Many images
are anti-copyright and can be downloaded at high-resolution. All the
images also act as visual links to artists, campaigners and further 
information.

Subvertising is the Art of Cultural resistance.  It is the 'writing on
the wall', the sticker on the lamppost, the corrected rewording of
Billboards, the spoof T-shirt; but it is also the mass act of defiance
of a street protest.  The key process involves redefining or even
reclaiming our environment from the corporate beast.

Whether you need outrageous illustrations for your campaign literature,
graphics for understanding and explaining complex social issues, or
inspiration for an action, this website is for you.  Follow the links to
the artist, add your own images or even 'steal this site' as your own
gallery.

      www.subvertise.org is where 'Art Refracts Life'.

For further information email: daf@flatpress.com
Send submissions (less than 500k) to: subvertise@soon.com
Technical questions - Webmaster:  subvertise@videonetwork.org
Postal address: Subvertise c/o PO Box '68, Oxford, OX3  7YS, ENGLAND.



      P r e s s   R e l e a s e :


To arrange an interview with one of the producers page: 07654 565 992.
For further information email: subvertise@soon.com
Technical questions - Webmaster:  subvertise@videonetwork.org

Embargo:  0:02am  20 - 2 - 2000


'S u b v e r t i s i n g '   g o e s   g l o b a l   a s

a c t i v i s t s   l a u n c h   a n t i - c a p i t a l i s t

i m a g e - b a n k   i n t o   c y b e r s p a c e


Campaigners are today launching 300+ subversive online images,
targeting adverts and corporate brands in a global web database
against consumerism and environmental destruction.

www.subvertise.org contains hundreds of images and cartoons, all
carrying the same message - that people and the planet should be put
before corporate profits.  Many graphics are available in high
resolution for download, to be reprinted in newspapers, magazines and
websites across the world.

Well-known big business brand names are turned into corporate monsters
as familiar advertising slogans and jingles are subverted into
unfamiliar meanings which cleverly undermine their original message.  A
wide spectrum of issues are covered, ranging from climate change and
transport to racism and genetic engineering.

"Subvertising is the art-form of the post-corporate millennium," says
Daphne Locke, one of the artists behind the Subvertise.org site.  "It is
the 'writing on the wall', the sticker on the lamppost, the corrected
rewording on the billboard and the spoof message on the T-shirt - but it
is also the mass act of defiance of a street protest.  The key process
involves redefining and reclaiming our environment from the corporate beast".

Created by a global network of artists and campaigners, the site allows
anyone to upload or download images and designs, which will then be
available for viewing and use worldwide.  Responses from the internet
already indicate that the site will rapidly grow and replicate.

Who said what about Subvertise.org?

" An important and unique collection of clever responses to
    tyrannical corporate nonsense,  subvertise.org is the most
    beautiful database we've ever seen."
    - RTMark, America's most notorious spoof-website design
    team (see www.gatt.org).

" A vital tonic against conformist corporate consumerism."
    - Mark Lynas, Coordinator of  Corporate Watch, UK
    (www.corporatewatch.org).

" Please give us an exclusive? " - Gibby Zobel, News editor,
    the Big Issue, London, UK.

To arrange an interview with one of the producers page: 07654 565 992.
For further information email: subvertise@soon.com
Technical questions - Webmaster:  subvertise@videonetwork.org
Postal address: Subvertise c/o PO Box '68, Oxford, OX3  7YS, ENGLAND.

www.subvertise.org - recycle your image
Please send subverts/Political to us with following info
Title:
Credit (Url, or Email, Or Name):
Country of origin:
Brief description (How was it used, where was it published, 
explanation/political background if necessary) 2/3 sentences should
suffice:
If you send us high quality (i.e. 300dpi) images we will assume that
we 
have permission from the artist for people to use the work for
non-profit 
making/campaign purposes.  If this is the case please say how
they/you want 
to be credited (i.e URL email address, Postal Address, Name only).
If this 
is not the case please only send web friendly  smaller versions.
If you send Zip Disks write your postal address on them and we will
send 
them back.
www.subvertise.org, c/o PO Box 68, Headington, Oxford OX3 7YS,
ENGLAND



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